I put some software in place on my Outsource Mastermind salesletter that will show the highest performing variations of the sales page more often. In this way I am automatically increasing the conversion rate of the offer.

There’s also a way customers can leave testimonials… and these testimonials are automatically tested for their affect on the conversion rate of the offer. One testimonial in particular is having an outstanding impact on my sales.

Here it is:
"Outsource Mastermind is off to a great start, providing tons of hands-on techniques you can implement in your business TODAY. I got a lot out of the Outsourcing Vendor Reviews, which saved me a ton of time by quickly highlighting the best available outsourcing resources. The Documentation Modules and Sample Procedures are super high quality, and I appreciate the use of video for FAST learning. Great job Chris, and keep up the great work!"

Dave Aron
Springfield, Missouri, USA
http://OutsourcingTactics.com

So if you visit my sales page for Outsource Mastermind, you’ll probably see that testimonial (even though there are 4 others people have left) since it has the biggest positive impact on the conversion rate.